DEARBORN, Mich., Jan. 25 — The Ford Motor Company had the worst year in its history in 2006, losing $12.7 billion and suffering sharp erosion of its share of the United States auto market.
Ford lost $5.8 billion in the fourth quarter alone, the company reported today. In the same period a year earlier, it lost a comparatively trivial $74 million.
The company took in $160.1 billion in revenue in 2006, 9 percent less than in 2005.
Ford’s full-year loss, equivalent to $6.79 per share, far exceeded the $7.39 billion it lost in 1992, the worst previous year in its 103-year history, and it even surpassed the $10.6 billion loss posted by General Motors in 2005. But it is still short of the $23.5 billion that G.M. lost in its worst year, 1992.
Most of Ford’s red ink in 2006 came from the cost of shrinking and reorganizing the company, buying out workers and writing down asset values. Those charges accounted for $9.9 billion of the full-year loss after taxes. But Ford’s day-to-day business did very poorly as well, with a loss of $2.8 billion on continuing operations, compared with a $1.9 billion loss in 2005.
The figures were an unwelcome surprise to many Wall Street analysts, who on average had forecast a loss of about $2.5 billion for the year, excluding restructuring charges and other costs that Ford considers one-time items.
Still, Ford’s stock price ticked upward in morning trading, gaining about 20 cents a share to trade near $8.40 a share at midday, roughly where it was a year ago. The stock has been rising since mid-December, in part because gasoline prices have eased a bit.
Ford’s woes are greatest in North America, where its automotive operations lost $6.1 billion before taxes, and sales revenue fell by 14 percent to $69.4 billion. The North American losses, four times as bad as the year before, more than wiped out profits from automotive operations overseas.
Jonathan Steinmetz, an automotive analyst at Morgan Stanley, called those results “terrible,” noting that the North American figures represent a loss of $4,700 on every vehicle sold.
“The best we can say for the quarter is that it’s over,” Mr. Steinmetz wrote in a note to clients this morning.
The fourth quarter of 2006 was the first full earnings period for Ford under its new chief executive, Alan R. Mulally, who was hired away from Boeing in September. With Mr. Mulally at the helm, Ford took the unprecedented step of pledging nearly all of its United States assets, from its factories to its blue oval logo, as collateral to borrow more than $23 billion.
The financing leaves Ford with access to $46 billion in cash, although it expects to burn through $17 billion by 2009. In addition, the interest that Ford must pay will most likely drive down earnings from automotive operations even more in 2007. But the company’s chief financial officer, Don R. Leclair, said Ford’s overall results will be “substantially better” this year.
Mr. Mulally insisted repeatedly today, on a conference call with reporters and analysts, that Ford’s effort to overhaul itself, known as the Way Forward, is on track. But to outside observers, the company’s financial results have yet to give any sign of progress, and Ford concedes that its market share will continue to slide at least through September.
“We began aggressive actions in 2006 to restructure our automotive business so we can operate profitably at lower volumes and with a product mix that better reflects consumer demand for smaller, more fuel efficient vehicles,” Mr. Mulally said. “We fully recognize our business reality and are dealing with it. We have a plan and we are on track to deliver.”
About 40 percent of Ford’s hourly workers — some 30,000 employees — have agreed to leave their jobs this year in exchange for buyout or early-retirement packages, and the company is also shedding about 14,000 salaried positions. Those cuts, along with plans to close nine plants by the end of next year, are part of the Way Forward plan, which is meant to return the company to profitability in North America by 2009.
In 2006, Mr. Mulally said, Ford cut its annual structural costs by $1.4 billion. The restructuring plan calls for shaving off another $3.6 billion within two years.
Ford’s financial deterioration has caused something of a brain drain at the company, and the arrival of Mr. Mulally has been expected to prompt some other executives to leave as well. Despite its huge losses, Mr. Mulally acknowledged today that the company is considering offering bonuses to some executives to persuade them to stay on.
“At the end of the day, our success going forward will depend on having a skilled and motivated team,” he said, adding that a final decision would be made in the next few months.
Some analysts said that the action may be intended as much to help Mr. Mulally attract new talent to Ford as to retain current executives. He has yet to make any major changes in Ford’s top management, although he has brought in one former Boeing executive as a consultant.
“Everybody has choices, and people are going to look at what Ford offers you and what others are offering you,” Mr. Mulally said in an interview. “With executives, more of their pay is at risk. If we don’t pay them at the market rate and what their colleagues are making, we’re going to lose them.”
He said he hoped his comments would “start a dialogue to develop understanding of competitive pay practices.”
Still, the move could backfire by making unionized workers more resistant to the concessions that Ford wants from them. Ford did not pay any executive bonuses in 2005, when it made $1.44 billion.
Ford expects to lose its grip on second place in the American market sometime this year, when it is overtaken by Toyota. Ford’s market share has fallen to 17.5 percent last year, from 25.7 percent a decade ago. By the end of the year, Ford’s internal projections show that the company may even fall to fourth place, behind Toyota, the Chrysler unit of DaimlerChrysler and General Motors, the market leader.
Mr. Mulally caused a stir in Detroit last month when he flew to Tokyo to meet with Fujio Cho, the chairman of the Toyota Motor Company. Mr. Mulally said he asked for Mr. Cho’s advice on ways to streamline Ford’s manufacturing operations, and the that the two men had discussed cooperation on some technical matters.
But Mr. Mulally could well have sought Mr. Cho’s financial counsel, too, because the Ford loss for 2006 happens to almost exactly match the profit Toyota earned in 2005. That means there is a difference of more than $25 billion between the two companies’ financial performances.
The biggest blow to Ford in recent years has come from rising gasoline prices, which depressed sales of the big pickups and sport utility vehicles it depends on for profits.